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NXP Semiconductors,
Digital Marketing Campaigns

As a creative partner for NXP Semiconductors’ digital marketing efforts, I translated complex product features into compelling visuals that resonated with a global tech-savvy audience. From luxury automotive interfaces to AI-driven processors, my work helped position NXP as a leader in embedded systems, machine learning, and next-gen applications.

i.MX 8Quad Max

To promote NXP’s partnership with ART SpA, I designed a custom luxury vehicle dashboard visualization to accompany a press release highlighting their advanced infotainment system integration.

  • The image emphasized sleek, high-end design aesthetics to align with the exclusivity of the collaboration.

  • Featured prominently across NXP’s web and digital platforms, the design underscored the brand’s forward-thinking role in the automotive tech space.​

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i.MX 8M – Homepage Banners & Social Media Campaign

For the global launch of the i.MX 8M application processors, I led the design of a visual campaign that showcased the chip’s machine learning and vision capabilities through futuristic, cinematic imagery.

  • Inspired by the POV of camera sensors, I built a concept that mimicked smart surveillance footage — capturing scenes like factory machinery breakdowns, smart home alerts, and public safety scenarios.

  • Imagery was stylized with digital overlays and active targeting visuals, evoking AI’s ability to detect, analyze, and respond to real-world data.

  • Assets were distributed across homepage banners, social media platforms, and web campaigns, increasing awareness and engagement around the product’s cutting-edge features.

 

🎯 Outcome: Visually compelling, tech-forward campaigns that brought clarity and sophistication to NXP’s complex innovations, driving product visibility and engagement across global digital channels.

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